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Tips for effective web design
Effective web site design can be the difference between a new conversion and a lost prospect. Check out these tips for effective web site...
Hailey Adams-Packer
Sep 14, 20186 min read
The importance of responsive web design
If you have a web site that was built a few years ago, and you haven't been keeping up with the latest in web design trends, then the ...
Hailey Adams-Packer
Sep 11, 20181 min read
The importance of content marketing
Content marketing is vital in any successful digital marketing strategy. Behind every great brand is a wealth of valuable and relevant...
Hailey Adams-Packer
Sep 11, 20186 min read
Digital marketing trends you should know
Want to know the trends your business should be embracing? Liana Technologies shared some trends to watch out for in 2018. We've already...
Hailey Adams-Packer
Sep 9, 20181 min read
What is community marketing and how can it work for your business?
What is community marketing? Community marketing really should be called community engagement. Essentially it's all about connecting and...
Hailey Adams-Packer
Sep 9, 20183 min read
Ten things that matter to your customers
Despite the sheer number of industries and businesses out there...when it comes to customer service there are some common denominators...
Hailey Adams-Packer
Sep 9, 20182 min read
Social media - back to basics
When your followers engage with your page, you not only connect with them. You also potentially influence all of their connections as...
Hailey Adams-Packer
Sep 6, 20186 min read
Common web hosting terms defined
Thinking about buying or building a new website but getting confused by all the technical terms around information on web hosting?...
Hailey Adams-Packer
Sep 4, 20181 min read
Creating a keyword strategy for your website
Over 93% of website traffic is generated by search engines, however 75% of searchers don't make it past the first page of their search...
Hailey Adams-Packer
Aug 25, 20184 min read
How to plan an effective email marketing strategy
In 2019, the number of emails sent per day across the world is set to reach 246 million. 246 million in just one day people, that's crazy...
Hailey Adams-Packer
Aug 24, 20184 min read
Facebook metrics every small business should be using
So you've had a go at a few Facebook ads and things look like they are going pretty well. But do you know what you are measuring your...
Hailey Adams-Packer
Aug 19, 20185 min read
Why a blog should be in your small business digital strategy
Ever wondered what all this blog fuss was about? According to Hubspot, businesses that blog regularly receive 55% more visitors AND 67%...
Hailey Adams-Packer
Aug 17, 20184 min read
Digital marketing strategy: why your business needs one
The importance of digital marketing just can not be underestimated. Its not enough to just to have a website or run some random ad...
Hailey Adams-Packer
Aug 17, 20184 min read
Who owns who on the web
I have this thing for cool stats and infographics...I'm actually a bit of a junkie...and Virtual Capitalist is one of my favourite...
Hailey Adams-Packer
Aug 14, 20181 min read
LinkedIn expands its reach
Affectionately called the "professional" social network, LinkedIn is fast gaining in popularity as the next social media platform for...
Hailey Adams-Packer
Aug 10, 20181 min read
Tips on how to build your email list
In our previous article we looked at why email was still a very important tool for your business. As a follow-up here are a few tips on...
Hailey Adams-Packer
Aug 9, 20183 min read
Why your email list is your digital marketing weapon
Email is easily the most important form of written communication in today's society. A targeted list of email subscribers is a huge...
Hailey Adams-Packer
Aug 8, 20182 min read
What's eating your data?
Remember when the 3.5 inch hard disk was a thing? And when we thought CD-ROMs were revolutionary? Hard to believe they had a maximum...
Hailey Adams-Packer
Aug 7, 20181 min read
SEO checklist for small business
Growing your business is all about raising brand awareness, increasing your connections and being better at it than your competitors....
Hailey Adams-Packer
Aug 4, 20183 min read
Why a virtual assistant is better than an in house employee
We often get asked, why would we outsource our administration? Its just simple stuff right! Yes it might be simple, but its time...
Hailey Adams-Packer
Jul 31, 20181 min read
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